Riz au lait de Charlotte

Délicieusement fait maison !

Logo of three grains of rice with a leaf shape

Riz au lait de Charlotte





Graphical Charter





Because of the Covid-19 restrictions, Charlotte had this great idea to cook delicious homemade milk rice for her family, friends and neighbours. Started as small side project, her new business growed fast and more and more people were interested in tasting this simple, yet delicious milk rice. We worked together to give her business a new visual identity.

The milk rice was homemade, local and with nature-friendly organic rice. In addition to the three grains of rice with a shape of leave, the grunge texture and the font give the logo a more natural and organic look.

Grafical charter of riz au lait de Charlotte Milk rice jar on a blue background Milk rice jar on a pink background

I designed the website in Figma. The only product sold via this website was the milk rice so I tried to keep it simple and straightforward for the customers.

Website mockup

I also created some flyers that draw attention to the infinite possibilities to enhance the milk rice and make it even more delicious.

Flyer of milk rice bowls on a light yellow background
Flyers of milk rice bowls on light yellow or light blue backgrounds

Below, an example of the two Facebook sponsored posts I created to boost her local business.

Mobile phone with Facebook Ads of riz au lait de Charlotte

Finally, I applied the identity to other objects like bags, pin's and banners.

Blue and white shopping bag and a milk rice jar on a yellow background Blue flag promoting the advantages of riz au lait de Charlotte Pin's of a blue jar on a green background

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Feel free to reach out to me anytime by email or by phone during work hours (GMT+1)

E: contact@elicla.be

P: +32(0)498137852

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